Kate visits www.skateboardingismyworld.com. She prowls the web site for her favorite skateboard, which she busted up pretty good in a bad fall at a recent X-Games event. She's been to this site many times to purchase much skateboarding paraphernalia, and the site greets her by name. She finds the skateboard that she needs, but realizes that it's the new version of her old standard, and she's worried about the new, larger-size wheels they have as the standard configuration for it. She clicks on the Talk To Me Now button, and via Voice over IP, she connects immediately with a knowledgeable customer service rep. She explains that she'd like the skateboard with the original size wheels. The customer service rep, through collaborative web browsing, shows Kate how she can custom order the skateboard with her preferred wheel size on the web.
Kate hangs up with the rep, and adds the customized skateboard to her online shopping cart, and proceeds directly to checkout. Since she's a regular, the site automatically discounts her purchase 20%, and presents a full screen with her Billing and Shipping address and credit card information pre-filled in. She selects same-day shipping, since she can't skip a beat practicing for the next competition. She confirms the order and the price on the next screen, her credit card transaction is processed, and she's off to school in time for homeroom.
A local vendor of skateboarding equipment gets an electronic order for Kate's skateboard, and the request for same-day delivery. They put on the original wheels, and deliver it to Kate's door by 2 pm, just when Kate returns from school and is ready to once again hit the local boarding course.
Meanwhile, skateboardingismyworld's logistics package is notified that they just dipped beneath the pre-set threshold for stock on that skateboard. An order is automatically sent to all component manufacturers of the board for re-stock.
Kate hangs up with the rep, and adds the customized skateboard to her online shopping cart, and proceeds directly to checkout. Since she's a regular, the site automatically discounts her purchase 20%, and presents a full screen with her Billing and Shipping address and credit card information pre-filled in. She selects same-day shipping, since she can't skip a beat practicing for the next competition. She confirms the order and the price on the next screen, her credit card transaction is processed, and she's off to school in time for homeroom.
A local vendor of skateboarding equipment gets an electronic order for Kate's skateboard, and the request for same-day delivery. They put on the original wheels, and deliver it to Kate's door by 2 pm, just when Kate returns from school and is ready to once again hit the local boarding course.
Meanwhile, skateboardingismyworld's logistics package is notified that they just dipped beneath the pre-set threshold for stock on that skateboard. An order is automatically sent to all component manufacturers of the board for re-stock.
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